Visitors to websites love video; it's a lazy, easy way to get a real feel for a care home and give it a human face – without having to wade through lots of text!
When we're looking for some creative ideas, we know who to turn to. The team understand our ethos, our sector and offer great flexibility in their work practices, which in our industry is a must. Manuela White, Head of Sales & Marketing, Abbeyfield
Your video might be a simple 'talking head' – with either an actor or yourself (we'd provide an autocue to make it easy) talking to camera about the service you offer, with key points and images appearing on screen in the background. Alternatively, it can be a tour around your home to highlight your facilities and perhaps show residents in an engaging environment.
What's more, search engines love videos – it's an excellent way to help to get visitors to your website, and keep them there.
It might all sound daunting – and expensive – but it doesn't have to be either! Care Home Creatives will guide you through the whole process; starting with the planning and writing of your video, through to the actual filming, and on to post-production and publishing it on your website (and perhaps your own dedicated YouTube channel).
All with the minimum of disruption to the day-to-day running of your home, and an appreciation of the particular messages you need it to get across and an understanding of the nature of the environment in which it needs to be filmed.
* All guideline prices are exclusive of and subject to VAT (although many printed items are zero-rated for VAT), and are subject to receipt of final brief. Significant changes to the scope of the brief may incur additional charges, although it is our policy to always highlight any such charges before undertaking such work, so that our customers never receive any unexpected surprises when it comes to billing.
Prices do not include photography costs or the purchase of any royalty-free images which may be required.
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